Sportif USA Website Privacy & Security

This document was last updated on October 26, 2022.

1. Acknowledgment and acceptance of terms:

Sportif USA is committed to protecting your privacy. This Privacy Statement sets forth our current privacy practices with regard to the information we collect when you or your computer interact with our website. By accessing sportif.com, you acknowledge and fully understand Sportif USA’s Privacy Statement and freely consent to the information collection and use practices described in this Website Privacy Statement.

2. Participating Merchant Policies:

Related services and offerings with links from this website, including vendor sites, have their own privacy statements that can be viewed by clicking on the corresponding links within each respective website. Online merchants and others who participate in Sportif USA services are encouraged to participate in industry privacy initiatives and to take a responsible attitude towards consumer privacy. However, since we do not have direct control over the policies or practices of participating merchants and other third parties, we are not responsible for the privacy practices or contents of those sites. We recommend and encourage that you always review the privacy policies of merchants and other third parties before you provide any personal information or complete any transaction with such parties.

3. Information We Collect and How We Use It:

Sportif USA collects certain information from and about its users three ways: Directly from our customers, Web Server logs, and with Cookies as described below:

Our Customers

Use of your personal data collected via ordering products on our websites, signing-up for our Catalogs or Email lists is private use only. Personal data collected includes:

  • Email Address
  • First and Last Name
  • Phone Number
  • Address, State, Province, Zip Code, City, Country

 

Web Server Logs

When you visit our website, we may track information to administer the site and analyze its usage. Examples of information we may track include:

 

  • Your internet protocol address.
  • The kind of browser or computer you use.
  • Number of links you click within the site.
  • State or country from which you accessed the site.
  • Date and time of your visit.
  • Name of your Internet service provider.
  • Web page you linked to our site from.
  • Pages you viewed on the site.

 

Use of Cookies

Sportif USA may use cookies to personalize or enhance your user experience. A cookie is a small text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a Web Server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. For example, Sportif USA uses the concept of a persistent cart that will remember the items placed in your cart if you need to complete the order at a later time or on a different device. You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies. If you reject cookies by changing your browser settings then be aware that this may disable some of the functionality on our Website.

If you prefer to disable Cookies on your computer, you can visit this site http://www.networkadvertising.org/choices/ which can provide you with valuable information to assist you with the process.

USE OF DATA

Sportif USA uses the collected data for various purposes:
- To provide customer support
- To gather analysis or valuable information so that we can improve our customer service
- To detect, prevent and address technical issues
- To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about if you have opted in to receive such information. The website may also be personalized based on your purchase or browsing history.


LEGAL BASIS FOR PROCESSING PERSONAL DATA UNDER GENERAL DATA PROTECTION REGULATION (GDPR)

If you are from the European Economic Area (EEA), Sportif USA’s legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.

RETENTION OF DATA

Sportif USA will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. We also use this information to help you with customer service.

Sportif USA will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our website, or we are legally obligated to retain this data for longer time periods.

TRANSFER OF DATA

Sportif USA will not transfer your personal data outside of the United States.

YOUR DATA PROTECTION RIGHTS UNDER GENERAL DATA PROTECTION REGULATION (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. You can contact Sportif USA to request access, correct, amend, delete, or limit the use of your Personal Data.

If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us. You have the right to access, update or to delete any information we have.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).

4. Service Providers:

We may employ third party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services or to assist us in analyzing how our Service is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. First of all, Sportif USA is built upon the BigCommerce platform that is fully compliant with all security and GDPR requirements. For further information, please review this link for details.

Big Commerce GDPR FAQs PDF

ANALYTICS

We may use third-party Service Providers to monitor and analyze the use of our Service.

• Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network. You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page

• Dotmailer
Dotmailer is used to synchronize your purchase history to give you more relevant information in our newsletters. You can opt-out of newsletter in the bottom of every e-mail you get from Sportif USA.


BEHAVIORAL REMARKETING

Sportif USA uses the concept of remarketing - an advertising strategy that allows us to show ads to users who have previously visited our website as they browse other sites on the Internet. The goal is to leverage the user’s previous displayed interest to increase the likelihood that they will come back and purchase. This is accomplished by an ad network – for example Google AdWords by placing an anonymous cookie on your computer so that future ads can be offered to you based upon your previous activities on our website.

• Google AdWords
Google AdWords remarketing service is provided by Google Inc. You can opt-out of Google Analytics for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads

Google also recommends installing the Google Analytics Opt-out Browser Add-on - https://tools.google.com/dlpage/gaoptout - for your web browser. Google Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en

• Tawk.to – chat service
How is tawk.to preparing for GDPR? We have submitted our self-certification for the EU-U.S. and Swiss-U.S. Privacy Shield Frameworks that were designed by the U.S. Department of Commerce and the European Commission and Swiss Administration to provide companies on both sides of the Atlantic with a mechanism to comply with data protection requirements when transferring personal data from the European Union and Switzerland to the United States in support of transatlantic commerce. Tawk.to is also registered with the Information Commissioner’s Office (ICO) in the United Kingdom.

• AdRoll
AdRoll uses ‘cookies’ to inform their ad magic. When customers visit sportif.com, a cookie is saved to the browser on their device which allows us and our supply partners to learn and remember a bit about each customer. You can then use that information to create relevant ads that match their experience—like recommended products and related deals. Starting on May 25, 2018 changes in the EU law and requirements from our supply partners mandate that all businesses (including AdRoll) ask for consent from individuals in the EU before using cookies and processing end-user data to provide our services. That means you need a tool to help you capture user consent when engaging with EU customers. Customers in the EU (or with a lot of EU customers): We built a tool that collects cookie consent related to our services. We can also review your own tool if you have one. Customers outside the EU: You can set up our tool in a few clicks to keep reaching interested EU visitors.

• Facebook
Facebook remarketing service is provided by Facebook Inc. You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/238318146535333?helpref=popular_topics To opt-out from Facebook's interest-based ads follow these instructions from Facebook: https://www.facebook.com/help/568137493302217 Facebook adheres to the Self-Regulatory Principles for Online Behavioral Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings.

For more information on the privacy practices of Facebook, please visit Facebook's Data Policy: https://www.facebook.com/privacy/explanation.

• AddThis
AddThis provides you with tools that collect information from visitors to your website or mobile device application. This information does not directly identify an individual and is instead designed to identify the devices used by your visitors. However, in certain circumstances, the visitor may opt to share their email address with AddThis to facilitate the services. These email addresses are not used for online behavioral advertising. https://www.addthis.com/privacy

5. PERSONAL DATA MANAGEMENT

If you supply us with your postal address, telephone number and/or email address on-line you may receive periodic contact from us with information on new products and services or upcoming events. If you do not wish to receive such communications, please let us know by contacting us in one of the ways listed below.



HOW TO REMOVE YOUR PERSONAL DATA FROM OUR DATABASE:

 

  • You may send an email to - [email protected]
  • You may send mail to the following address:
    Sportif USA Customer Service, 1415 Greg Street, Suite 101, Sparks, NV 89431-5914
  • You may call the following telephone number: 1-888-260-7676
  • All emails that we send you offer an “opt out” or “unsubscribe” option included in the email itself.

 

6. Security:

We always use industry-standard encryption/storage technologies and practices when transferring and receiving consumer data exchanged with our site. We have appropriate security measures in place in our physical facilities to protect against the loss, misuse or alteration of information that we have collected from you online.

 

7. Changes to this Statement:

Sportif USA has the discretion to occasionally update this privacy statement. When we do, we will also revise the “updated” date at the top of this Privacy page. We encourage you to periodically review this privacy statement to stay informed about how we are helping to protect the personal information we collect. Your continued use of the service constitutes your agreement to this privacy statement and any updates.

If you feel that this site is not following its stated information policy, you may contact us at the above addresses or phone number, state or local chapters of the Better Business Bureau, state or local consumer protection office, The Federal Trade Commission by phone at 202.FTC-HELP (202.382.4357) or electronically at http://www.ftc.gov/ftc/complaint.htm